Scentre Group
TechMedia proudly supports and maintains the content management system (CMS) platform and advertising network displays for the entire Westfield Australian and New Zealand digital signage network.
Comprising over 1600 customer-facing digital screens across 46 shopping centres, our team has partnered with Scentre Group since 2016. In 2022, we implemented a complete hardware refresh, which involved incorporating upgrades for over 900 media player devices. This initiative has minimised interruptions to operations and revenue across the retail media network.
Our dedicated Network Operations Centre ensures that these screens maintain a high level of network performance and up time, guaranteeing the visibility of the Westfield network to over 550 million annual shopper visits.
ROLE: Network Operations & Maintenance
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Sales enablement
Programmatic integration
3rd party verification
AVA analytics data
Data centre hosting
Network operations centre support
Core network management
Content management system (Scala)