The Melbourne Royal, in collaboration with PMY, has launched a range of cutting-edge digital, media, and technology initiatives aimed at establishing itself as a premier events destination.

This strategic partnership offers brands the chance to be at the forefront of future advancements in the industry.

PMY plays a pivotal role in this technology investment and management partnership, providing expertise and resource to accelerate Melbourne Royal Show.

VISION Sport and Entertainment is proud to be collaborating with Melbourne Royal to present this unique opportunity for brands to participate in their forward-thinking vision. By embracing these initiatives, brands can maximise their presence and connect with audiences on a deeper level, elevating the overall fan experience within the project.

TechMedia as the implementation and operator of the screen network has worked with the group and customer to ensure a seamless end to end solution.

ROLE: DIGITAL TECHNOLOGY ENHANCEMENT

- Digital media technology installation and hardware supplier
- Network operations centre support
- Content management system
- Data integration development